Manchester City renews regional deal with Healthpoint

Manchester City has extended its agreement with Healthpoint, which will see the Abu Dhabi-based organisation continue as the official regional healthcare partner of the...

England players to complete IPL following Bangladesh tour postponement

The England cricket team’s tour of Bangladesh, initially pencilled for September and October 2021, has been postponed until March 2023. The England and Wales Cricket...

Ladbrokes builds anticipation in 2021/22 football campaign

Betting company Ladbrokes has launched its new pre-season marketing campaign ahead of the 2021/22 football season. Kicking off today ahead of the upcoming club football...

Rangers locked in legal dispute over SPFL Cinch title sponsorship

Rangers are at loggerheads with the Scottish Professional Football League (SPFL) over the division’s title sponsorship with used car retailer Cinch, The Scottish Sun...

Southampton reveals £2.5m stadium improvement plans to elevate fan experience

Southampton FC has unveiled plans of a £2.5 million investment for improvements to the Premier League club’s St Mary’s Stadium. The ‘wide-reaching’ designs, which coincide...

Wolves joins forces with Evil Geniuses esports outfit

Premier League club Wolverhampton Wanderers has teamed up with North American esports outfit Evil Geniuses, which currently competes across four titles, including League of...

EFL seeks to enhance distribution of broadcast rights with RFP

The English Football League (EFL) has issued a Request for Proposal (RFP) for the international broadcast rights from the 2022/23 campaign onwards. With the EFL’s...

CBS Sports lands SPFL US exclusive rights package

CBS Sports has landed the exclusive US media rights to the Scottish Professional Football League (SPFL) - including the Cinch Premiership and the Cinch...

Betfred Super League announces Steeden extension

The Betfred Super League has extended its agreement with Steeden to continue as the official match ball supplier for the rugby league top-tier for...

TikTok signs up as official creator platform for Lions’ South African...

Social media platform TikTok has been designated as the official creator platform of The British and Irish Lions’ tour of South Africa. TikTok will be...