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Partners
Time to read: 2 min
UK brand Castore enters discussions with Serie A duo
February 19, 2021
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Partners
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Oddspedia gains brand exposure via Real Madrid agreement
February 19, 2021
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Latest News
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PFL raises $65 million in latest MMA financing round
February 19, 2021
BREAKING
Fan Engagement
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Southampton FC launches official app via Realife Tech
February 19, 2021
BREAKING
Sponsorship
Time to read: 2 min
Vivo set to return to as IPL sponsor after initial withdrawal
February 19, 2021
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Partners
Time to read: 2 min
Ferrari and Shell extend multi-year partnership
February 19, 2021
BREAKING
Sponsorship
Time to read: 2 min
Bally’s set to become NHL sponsor in landmark agreement
February 18, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Colchester United becomes latest club to partner with Low6
February 18, 2021
BREAKING
Fan Engagement
Time to read: 2 min
TikTok builds on recent sports partnerships with UFC deal
February 18, 2021
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Partners
Time to read: 2 min
LA Lakers enlists Sportfive in search for new jersey patch sponsor
February 18, 2021
BREAKING
Partners
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Spurs teams up with Ticketmaster for COVID-friendly stadium solutions
February 18, 2021
BREAKING
Media Rights
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Premier League extends live programming until fans can return
February 18, 2021
BREAKING
Sponsorship
Time to read: 2 min
Super Bowl generates $95.8 million media value for five biggest NFL sponsors
February 18, 2021
BREAKING
Europe
Time to read: 2 min
Beşiktaş JK fogres cryptocurrency sponsorship paid in Bitcoin
February 18, 2021
BREAKING
Partners
Time to read: 3 min
Forest Green Rovers partners with SKOOT for carbon neutral future
February 17, 2021
BREAKING
Fan Engagement
Time to read: 6 min
‘More than a betting brand’: How Italian operators are evolving sports media
February 17, 2021
BREAKING
Partners
Time to read: 2 min
Beko negotiates cut-price Barcelona sponsorship extension
February 17, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Amazon expands sporting presence with FPF agreement
February 17, 2021
BREAKING
Sponsorship
Time to read: 2 min
Workday adds World Golf Championship to sponsorship portfolio
February 17, 2021
BREAKING
Sponsorship
Time to read: 3 min
Red Bull secures Australian GP title sponsorship
February 17, 2021
BREAKING
Partners
Time to read: 3 min
National Lottery backs GB women’s football ahead of Tokyo 2020
February 17, 2021
BREAKING
Media Rights
Time to read: 2 min
Rugby League World Cup appoints RDA to manage international rights sales
February 16, 2021
BREAKING
Sponsorship
Time to read: 2 min
EISS Super secures NRL sponsorship agreements
February 16, 2021
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Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
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Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
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Manchester City found guilty of almost all 155 charges
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Manchester City found guilty of almost 115 Premier League financial breaches
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