PGA Tour players access NoBull training products in apparel partnership

The PGA Tour has formed a partnership with athletic wear brand NoBull to become the official training apparel and footwear of the PGA Tour...

2022 Indian Open cancelled third time round due to COVID-19

The DP World Tour has announced that it has cancelled the 2022 Hero Indian Open due to ongoing COVID-19 related issues in the country. After...

Sky Sports continues to serve as home of DP World tour

Sky Sports has confirmed that it will continue as the official broadcaster of the DP World Tour in the UK and Ireland until at...

PGA Tour films first-time ‘insightful’ Netflix documentary

The PGA Tour, along with golf’s major championships, has announced that it will release a Netflix documentary which will follow the stories of top...

IMG Arena acquires LPGA Tour distribution rights

IMG Arena has secured the official sports betting data and live streaming distribution rights to the Ladies Professional Golf Association (LPGA) Tour. Consisting of over...

PGA Tour rolls over BetMGM marketing and content sponsorship

The PGA Tour has announced an extension of its marketing and content partnership which sees BetMGM as an official betting operator of the competition. The...

Marchesi Antinori becomes official wine supplier for the Ryder Cup

The Ryder Cup has announced that Italian wine producer Marchesi Antinori has is to become the official wine supplier for the 2023 tournament. Taking place...

Maui Jim sets sights on brand presence with DP World Tour

The DP World Tour has agreed a partnership agreement with glasses brand Maui Jim, which names the company the official eyewear supplier of the...

PGA of America advances merchandise strategy via Legends collaboration

The PGA of America has entered into a partnership with experiences company Legends, as the latter operates on-site, online, licensing and corporate merchandising for...

IMG incorporates Madrid Open into portfolio of sports holdings

The Mutua Madrid Open tennis tournament has entered into an agreement with Super Slam to be acquired by global sports, events and talent management...