PWHL enters 2024 season with range of regional rights deals
The Professional Women’s Hockey League (PWHL) has signed a plethora of media rights agreements for the 2024 season which commenced earlier this week.Ahead of...
Amazon’s Thursday Night Football NFL coverage up 24%
Amazon’s Thursday Night Football (TNF) NFL coverage has seen a 24% surge in viewership from the previous year. Currently in the second year of its...
Rogers commits to ‘growing the game’ via PWHL partnership
The Professional Women’s Hockey League (PWHL) has announced Rogers Communications will become its official telecommunications partner in Canada. A multi-year agreement was signed ahead of...
NHL extends BetMGM deal for ‘unforgettable’ fan-focused activations
The National Hockey League (NHL) has agreed to an extension of its North American sponsorship agreement with igaming provider BetMGM.As a result, BetMGM will...
EPIC and Entain sign with MLB to educate staff and players...
Entain Foundation US and EPIC Global Solutions have partnered with the MLB to boost player education efforts about the prevention of gambling-related harms.The deal...
NHL’s Washington Capitals eye Virginia as potential new home
An agreement has been reached for the Washington Capitals to relocate to a new state-of-the-art arena at Potomac Yard in Alexandria, Virginia, by 2028.According...
NFL confirms LA Super Bowl 2027 and first game in Brazil
The NFL made two big announcements regarding its future fixture lists this week, most notably detailing plans to make its South American debut via...
The PGA enables FanDuel to make North Carolina sports betting debut
FanDuel has signed an agreement with the PGA Tour to give it market access to North Carolina when it legalises sports betting next year. The...
Baltimore Ravens enlists Shift4 to power in-stadium payments
The NFL’s Baltimore Ravens has announced that integrated payments company Shift4 will power payments for fans of the team throughout the M&T Bank Stadium. Services...
Nationwide continues to sponsor the NFL Walter Payton Man of the...
The NFL and Nationwide have announced a multi-year renewal of their partnership that sees the financial institution continue to present the Walter Payton NFL...