McLaren F1 Team to showcase OKX brand for 2024 season
Ahead of the 2024 Formula One season, the McLaren F1 Team has announced that cryptocurrency exchange OKX will feature prominently on its car livery.As...
Monster Energy renews multi-year partnership with NSE
National Student Esports (NSE) has announced the renewal of a multi-year partnership with Monster Energy. The partnership that started in 2019, makes Monster Energy the...
British & Irish Lions announce major expansion for women’s rugby
The British & Irish Lions rugby union touring team has announced the addition of a women’s side for the first time in its 136-year...
From the San Siro, to the Burj Khalifa – How AC...
There aren’t many football clubs across Europe steeped in history and tradition more than AC Milan. Whether that be for its iconic home of...
OLBG unveiled as new partner of Newbury Racecourse Owners’ Club
The Owners’ Club at Newbury Racecourse has been renamed ‘The OLBG Owners’ Club’ following a new partnership signed with the sports betting community site.OLBG...
Sweden strengthens sports safeguarding with IBIA MoU
The International Betting Integrity Association (IBIA) has signed its latest partnership with a betting regulator, linking with Spelinspektionen, the Swedish Gambling Inspectorate (SGA).The duo...
Bayern Munich announces multi-year partnership with Bitpanda
Reigning Bundesliga champions Bayern Munich have unveiled Bitpanda as an official crypto trading partner.The German top-flight football team has announced that the Austrian-based trading...
UEFA enlists BYD to boost ESG agenda ahead of Euro 2024
UEFA has sought to bolster its commercial partnerships for the Euro 2024 tournament later this year by partnering with electric car manufacturer BYD.A publicly...
Standard Liége & iDenfy partner to stamp out ticket fraud
Standard Liége has entered into a partnership with iDenfy that aims to stamp out ticket fraud by enhancing its online registration process. The football club...
Newcastle Utd records £73m loss for 2022/23 but commercial and media...
Newcastle United’s financial report has stressed great progress on-and-off the pitch, in both a sporting and commercial sense, but the group’s losses are hardly...