Juventus brings ‘more action to fans’ around the globe via Skyworth...
Juventus FC has bolstered its presence in the football space in Asia via an agreement with Chinese television manufacturer Skyworth.
The agreement has seen Skyworth...
NBC unveils plans for 7,000 hours of Tokyo coverage
NBC has announced plans to broadcast over 7,000 hours of coverage of the Tokyo 2020 Olympic Games across its various platforms.
Of the 7,000 total...
PSL deepens fan engagement with TikTok link-up
The Pakistan Super League (PSL) has struck a deal with social media video platform TikTok, creating ‘bespoke content’ to boost fan engagement.
Confirmed by the...
UEFA brings Euro 2020 to Epic Games’ Fortnite
UEFA has teamed up with American software developer and publisher Epic Games to launch a 2020 European Championships themed tournament within the Fortnite platform,...
CPL drives fan engagement in ComeOn! link-up
The Canadian Premier League (CPL) has designated ComeOn! as the official sports betting and online casino partner of the professional football league.
Under the terms...
Piing: Bringing mass fan engagement into the post-pandemic era
As the COVID-19 pandemic forced fans out of the stadiums and matches behind closed doors, professional sports organisations were forced to look for innovative...
Manchester United gives supporters an ‘enhanced voice’ in new fan share...
Premier League giant Manchester United is seeking to address concerns relating to the club’s ownership by establishing a Fan Advisory Board and Fan Share...
Sportradar and WSC Sports unveil live video notification service
Video production specialist WSC Sports has linked up with Sportradar to launch the industry’s first ‘Live Video Notification’ push service.
Delivering real-time highlights, the live...
NHL boosts fan engagement with OlyBet
The National Hockey League (NHL) has partnered with the Olympic Entertainment Group, designating the OlyBet flagship betting brand as the official sports betting partner...
MLB rolls out NFTs with Candy Digital
Major League Baseball (MLB) has capitalised on the growing market of non-fungible tokens (NFTs) via a deal signed with digital collectibles company Candy Digital.
On...