WWE and UFC co-venture TKO set to accelerate growth of both...
Endeavor Group - the parent company of World Wrestling Entertainment (WWE) - has revealed the launch of a new corporate entity titled TKO Group...
Conference USA signs IMG ARENA as official data streaming partner
Intercollegiate athletic league Conference USA (CUSA) has assigned sports technology and betting data provider IMG ARENA as the league’s football, men’s and women’s basketball...
The esports report – Olympics Committee looks to raise esports awareness
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.
This week’s edition looks at the steps...
BetMGM returns to Foxx for new NFL season
BetMGM has once again teamed up with Jamie Foxx to showcase the excitement of placing a bet in a new promotional video.
Foxx’s advert will...
NHL’s Penguins secure regional broadcasting through SportsNet Pittsburgh acquisition
NHL team the Pittsburgh Penguins will be able to televise all their games locally thanks to their newly-acquired SportsNet Pittsburgh network.
The Penguins acquired the...
FOX Sports deepens Google Cloud partnership with gen AI capabilities
FOX Sports has linked with Google Cloud to unlock more from its sports broadcasting catalogue through Google’s generative AI tech.
Thanks to Google Cloud’s Vertex...
NASCAR and Sportradar extension looks to enrich fan experience
NASCAR has united with Sportradar to announce a four-year extension of their long-term media data rights partnership.
As a result of the deal, betting data...
ViewLift secures Vegas Golden Knights deal ahead of NHL season start
NHL side Vegas Golden Knights has entered a multi-year partnership with media platform ViewLift that includes the streaming of all locally-broadcasted VGK games.
It means...
BetMGM confirms UK expansion
One of the key players in the US market, MGM Resorts International, has launched its BetMGM igaming and online sports betting brand in the...
Jackpocket enters Massachusetts stage with “historic” Red Sox deal
Major League Baseball (MLB) team Boston Red Sox has signed a multi-year partnership with US lottery app, Jackpocket.
As part of the deal, Jackpocket becomes...