The esports report – Court rules against FTC’s Microsoft Activision Blizzard...

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports. This week’s edition looks at the latest...

LIV Golf looks to boost fan experience with Simplebet sponsorship 

LIV Golf has signed micro-betting firm Simplebet as its Official Sports Betting Innovation Partner. Through the partnership, Simplebet will gain access to the golfing league’s...

MLC and Viacom18 enter deal for India streaming rights

Major League Cricket (MLC) will be aired in India for the first time thanks to a new deal with local media provider Viacom18. The competition...

U.S. Soccer partners with Coca-Cola at ‘pivotal time for the sport’

U.S. Soccer has scored a major long-term partnership with Coca-Cola, ahead of a busy period of fixtures. The deal will focus on developing the US...

MLB launches ‘first-ever’ virtual professional sports ballpark  

Major League Baseball (MLB) has announced a new web3 activation that will offer ‘immersive and engaging’ experiences for fans across the globe.A new, all-virtual...

Cleveland Guardians sign Marathon as inaugural MLB sleeve partner

Major League Baseball (MLB) side The Cleveland Guardians have announced their first sleeve partnership with Ohio-based Marathon Petroleum Corporation (MPC).As part of the deal,...

Betr now valued at $300m after a successful A2 funding round

Micro-betting operator Betr has reached $300m in value after successfully attracting a $35m investment round. The Series A2 funding was finalised in Q223 and was...

The esports report – Seoul welcomes ‘23 PUBG internationals

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports. This week’s edition looks at Seoul welcoming...

BMO becomes official North American partner of FIFA Women’s World Cup 

Banking entity BMO has been chosen as an Official North American Supporter of the FIFA Women’s World Cup 2023.  As a result of the partnership,...

NFLPA and Black Men Vote shine a light on pressing issues...

The National Football League Players Association (NFLPA) and voter engagement organisation Black Men Vote (BMV) has announced a partnership focused on voter registration and...