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Partners
Time to read: 2 min
BetMGM names NFL icon Barry Sanders as brand ambassador
February 5, 2021
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Partners
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Atlético Madrid enlists Sportfive to tackle new markets
February 5, 2021
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Partners
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Bayer Leverkusen utilises Stats Perform match preparation technology
February 5, 2021
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Partners
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NFL shapes ‘future of electronic sports’ with Skillz collaboration
February 5, 2021
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Sponsorship
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Skoda gains regional exposure with lucrative Chennai Super Kings deal
February 4, 2021
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Media Rights
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Canal+ gains rights to ‘Le Classique’ despite LFP dispute
February 4, 2021
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Latest News
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COVID-19 pandemic puts brakes on Australian Open warm-up
February 4, 2021
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Sponsorship
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Betfred takes 2021 Challenge Cup title sponsorship
February 4, 2021
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Social
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Extreme E joins Chinese social networking app Douyin
February 4, 2021
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Partners
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RCR pens first NASCAR sports betting partnership with BetMGM
February 4, 2021
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Media Rights
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Bayern Munich set to star in new Amazon docu-series
February 4, 2021
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Media Rights
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Amazon dives into Swimming Australia live programming
February 4, 2021
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Sponsorship
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Betmotion adds Fluminense FC to sponsorship portfolio
February 4, 2021
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Latest News
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Silver Lake submits 'NZ$465m' offer for NZR commercial stake
February 4, 2021
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Partners
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Chelsea seeks to maximise digital potential with Horizm partnership
February 4, 2021
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Features
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Matt Marcou: How Madden NFL is bridging the gap between virtual and reality
February 4, 2021
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Media Rights
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Amazon and DAZN fail to secure Ligue 1 rights as bidding contest continues
February 4, 2021
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Latest News
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Tokyo Olympic playbook discourages ‘singing and chanting’ at 2021 Games
February 3, 2021
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Media Rights
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La Liga makes second tier SmartBank free to air in UK and Ireland
February 3, 2021
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Media Rights
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Kayo gains NRL and AFL broadcasting rights in high profile deal
February 3, 2021
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Integrity
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Tennis governing bodies go live with new ITIA website
February 3, 2021
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Fan Engagement
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Horse Racing Ireland targets fan engagement with launch of mobile app
February 3, 2021
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Partners
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EA Sports signs multi-year UEFA licensing rights extension
February 3, 2021