British Basketball League continues US broadcast expansion via YES Network
The British Basketball League (BBL) has announced a new broadcast partnership with the YES Network to show games on the US regional sports network. The...
NASCAR signs four media partners for 2025-31 Cup Series seasons
NASCAR has secured wide distribution for its NASCAR Cup Series for the next seven years via a series of agreements with four US and...
Amazon’s new Premier League show enlists Jeff Stelling as presenter
As Amazon gears up for its yearly midweek Premier League December fixtures next week (5-7 December), Jeff Stelling has been announced as Prime Video’s...
PFL and ESPN agree new multi-year media rights deal
Mixed Martial Arts promotion the Professional Fighters League (PFL) has announced a new multi-year media rights deal with ESPN. The deal will include ESPN live...
Harry Coe, Luscid: Realising the full potential of brand data for...
Sports is a big money business, and a multi-faceted one at that. In an age of digital consumption and streaming, data has become one...
Sportradar signs media deal with Canadian market leader Sportsnet
Sportradar’s standing in the Canadian sports media space was significantly boosted this week when the Swiss firm put pen to paper on a deal...
UEFA Champions League rights hit the market in Sub-Saharan Africa
Media rights for three UEFA club competitions have gone to tender in the Sub-Saharan Africa region, with any interested parties given a deadline of...
DFL opens €1bn bidding war for Bundesliga marketing rights
The German football federation, the Deutsche Fussball-Liga (DFL), has announced it will invite several investors to bid for the Bundesliga’s marketing rights. Sources close to...
Amazon chief confirms interest in NBA playoff games
Amazon’s Global Head of Sports, Jay Marine, has confirmed the company’s interest in acquiring broadcasting rights for NBA playoff games. Marine spoke on a recent...
RMG keeps Australia distribution via renewal with Tabcorp’s Sky Racing
UK-based horse racing media distributor Racecourse Media Group (RMG) has inked a partnership with Australian bookmaker Tabcorp.Commencing 1 January 2024, the five-year media rights...