Sky Sports News adds BetRegal as new Irish sponsor

BetRegal has been announced as a partner of Sky Sports News in Ireland, sponsoring the outlet’s nightly sports news wrap up show in the...

Philadelphia Eagles and Unibet enhance growth in the ‘emerging online space’

The Philadelphia Eagles and Kindred Group have extended their partnership which sees Unibet now serve as the team’s official casino, online casino games and...

Wolves and Cadbury to continue creative community campaigns

Wolverhampton Wanderers has extended its partnership with Mondelez International - owner of Cadbury - which will continue as the club’s official snacking partner for...

Seattle Sounders and EQC form pitch naming rights partnership

Seattle Sounders FC has entered into a multi-year pitch naming rights partnership with the Puyallup Tribe of Indians’ Emerald Queen Casino (EQC). The team will...

Man City adds LeoVegas to training kit sleeves

Manchester City has announced a deal with LeoVegas Group which sees the operator become the club’s official betting partner for both Europe and Canada.  The...

Dota 2 qualifiers agree first betting partnership with GG.BET

Romania-based esports tournament Dota 2 has formed its first betting partnership with GG.BET to sponsor its International 2022 Regional Qualifiers, Last Chance Qualifier and...

McGregor touches gloves with Tiger.Trade as its new ambassador

Conor McGregor has been announced as an Ambassador for Tiger.Trade - a Swiss-regulated retail trading firm. The UFC featherweight and lightweight double-champion aims to drive...

FC Viktoria Plzeň edges closer to marketing goals with Betano

FC Viktoria Plzeň has formed a deal with Betano as the betting firm becomes a premium partner of the Czech First League club. The operator...

BBC Cymru Wales to broadcast Cymru’s international games

The Football Association of Wales has announced a streaming partnership with BBC Cymru Wales. For the next five years, the channel gains the rights to...

Cadbury continues to ‘inspire future generations of women’ with Matildas

Football Australia has extended its deal with Cadbury - an official partner of the CommBank Matildas - for a further four years. With the initial...