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Football
Time to read: 2 min
Neymar makes move into equestrian with Horse Team
August 24, 2023
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Cricket
Time to read: 2 min
Mastercard named headline sponsor of ICC Cricket World Cup
August 24, 2023
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Football
Time to read: 2 min
Soccer Supplement to continue providing Crystal Palace with sports nutrients
August 22, 2023
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Football
Time to read: 2 min
Midea nets Erling Haaland brand ambassador deal 
August 22, 2023
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Football
Time to read: 2 min
Fulham FC enlists Ebury as the club's official FX partner
August 22, 2023
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Europe
Time to read: 2 min
WINBET renews front-of-shirt deal with Botev Plovdiv 
August 22, 2023
Argentine Football Association (AFA)
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Fan Engagement
Time to read: 3 min
AFA signs trading platform XTrend as new regional sponsor 
August 22, 2023
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Football
Time to read: 2 min
Leicester City and Parimatch look forward to building on success in renewal
August 21, 2023
Independent Football Regulator
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Football
Time to read: 2 min
Swindon Town FC partners with QuinnBet 
August 21, 2023
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Latest News
Time to read: 2 min
Iga Swiatek becomes Visa ambassador to help fund charitable efforts
August 21, 2023
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Asia
Time to read: 3 min
La Liga signs sponsorship deal with Visit Saudi for football-fueled tourism 
August 21, 2023
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Football
Time to read: 2 min
Tottenham names AstroPay as club's official payments partner
August 18, 2023
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Fan Engagement
Time to read: 2 min
La Liga and Globant enlist Microsoft's AI to transform the league
August 18, 2023
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Football
Time to read: 1 min
Manchester United gets smart with latest collaboration 
August 17, 2023
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Latest News
Time to read: 2 min
Jackpocket enters Massachusetts stage with “historic” Red Sox deal 
August 17, 2023
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Horse Racing
Time to read: 2 min
Unibet seals multi-million pound deal to remain Champion Hurdle sponsor
August 16, 2023
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Fan Engagement
Time to read: 2 min
AFC Bournemouth reveals new food promotion with UberEats
August 16, 2023
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Europe
Time to read: 1 min
OlyBet inks official partnership with Ryder Cup 
August 16, 2023
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Football
Time to read: 2 min
Wolves reveal 6686 sport as new sleeve sponsor during Man United game 
August 15, 2023
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Football
Time to read: 2 min
Burnley FC taps into Web3 in new Rapidz partnership
August 15, 2023
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Fan Engagement
Time to read: 1 min
Verizon extends sponsorship deal with LaLiga North America 
August 14, 2023
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Latest News
Time to read: 3 min
SBC Summit Latinoamérica: Unveiling Intricacies  on Sports Teams & Media Dynamics
August 14, 2023
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Asia
Time to read: 2 min
AS Monaco and 6686 Sport to enhance global following in Asia
August 11, 2023
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Featured Articles
Empty seats in stadium stands. Black and white photo without fans. Empty seats for sports spectators. Empty rows without spectator support. Importance of support from stands, no one came to game
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Features
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CEOs fear football's lack of governance. You should too
November 6, 2026
MIAMI, UNITED STATES - May 04, 2025: FIFA President Gianni Infantino, Footballer. Race day for the F1 Miami Grand Prix 2025. infantino
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Features
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Democrats’ House win exposes Infantino to Raskin subpoenas
November 5, 2026
LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026