Midea nets Erling Haaland brand ambassador deal 

Manchester City striker, Erling Haaland, has been announced as an official global ambassador of Midea, the home appliances producer. It’s a move that strengthens the...

Fulham FC enlists Ebury as the club’s official FX partner

Premier League side Fulham FC has announced financial solutions firm Ebury as the club’s official FX transfer partner for the next four seasons.  Ebury will...

WINBET renews front-of-shirt deal with Botev Plovdiv 

WINBET has announced that it has renewed its partnership with Bulgarian First League club Botev Plovdiv.  Both entities first began working together four years ago...

AFA signs trading platform XTrend as new regional sponsor 

The Argentine Football Association (AFA) has signed a partnership deal with forex broker XTrend to become a regional sponsor of the country's national team. This...

Leicester City and Parimatch look forward to building on success in...

Former Premier League and FA Cup winners Leicester City has renewed a collaboration with online gambling operator Parimatch.  The Gibraltar-based operator will remain as the...

Swindon Town FC partners with QuinnBet 

League Two side Swindon Town FC has inked a new collaboration with QuinnBet. This latest partnership will see the igaming operator become the designated official...

Iga Swiatek becomes Visa ambassador to help fund charitable efforts

Three time women’s grand slam winner Iga Swiatek has become the latest Visa ambassador to help support her philanthropic and financial literacy efforts.  The global...

La Liga signs sponsorship deal with Visit Saudi for football-fueled tourism 

Spain’s La Liga has entered a commercial partnership deal with Saudi Arabia to amplify the country’s exposure among football fans through the Visit Saudi...

Tottenham names AstroPay as club’s official payments partner

Tottenham Hotspur has announced payment company AstroPay as the club’s official payment partner which will include payment-orientated benefits for fans.  Selected due to its range...

La Liga and Globant enlist Microsoft’s AI to transform the league

Spain’s La Liga and IT service company Globant is partnering with Microsoft to harness the latter’s AI services for a range of engaging activations. The...