Newcastle United on verge of Sela deal to replace Fun88
Newcastle United is reportedly in advanced talks with Saudi sports management company Sela to replace Fun88 as the club’s front-of-shirt sponsor. Talks are already at...
Genius Sports secures data and streaming rights for the European League...
American football competition, the European League of Football (ELF), has given exclusive data and streaming rights to Genius Sports Limited. This will allow Genius to...
Report: NBA sponsorship revenue skyrockets to $1.4bn
As the National Basketball Association’s (NBA) brand continues to grow exponentially worldwide, so too does its sponsorship revenue. A recent report by Sponsor United revealed...
The esports report – China backs Microsoft and Activision Blizzard deal
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition takes a look at...
Nine secures Paris 2024 Paralympics media rights for Australia
Australian broadcaster Nine has secured the airing rights for the Paris 2024 Paralympic Games. The deal is part of Nine’s 10-year commercial contract with the...
Report: DAZN YouTube helped increase Women’s Champions League viewers by 80%
A recent report from Crux Sports revealed that DAZN’s coverage of the UEFA Women’s Champions League on its YouTube page has grown fan engagement...
Manchester City extends Midea partnership for more ‘exciting future projects’
Manchester City has announced the extension of its existing partnership with global home appliance producer Midea. The renewed agreement extends to both men’s and women’s...
Gambling’s future role in English football explored in latest SBC Leaders...
Issue 26 of the SBC Leaders Magazine is here and takes a deep dive into the seemingly never-ending debate of football gambling sponsorships. In a...
BCCI selects Adidas as kit supplier for India’s cricket team
Sportswear manufacturer Adidas has been selected as a principal sponsor of the Indian cricket team by the Board of Control for Cricket in India...
Genius Sports provides data boost for football in Canada
The Canadian Football League (CFL) will maximise its output through a new data collection system this season to help enhance the experience for fans, players and...