Horizm reveals ‘huge’ commercial opportunities in latest sports industry report
Sport tech company Horizm has released its newest report uncovering the latest trends in digital sports fan engagement.The ‘Digital Value of Fans 2023’ report...
Tally Technology: How to create lasting and valuable fan relationships
Juli Ferré Nadal of Tally Technology writes for Insider Sport on how sports rights holders can embrace a new breed of activation platforms to...
Eurosport secures US Open broadcasting rights for France
French tennis fans will be able to enjoy one of the sport’s largest events from the comfort of their homes after Warner Bros. Discovery...
Giannis Antetokounmpo becomes first global ambassador of Betano
NBA star Giannis Antetokounmpo has become online gambling company Betano’s first-ever global brand ambassador.Antetokounmpo - who is a two-time NBA MVP and 2021 NBA...
MotoGP coverage in India secured by Viacom18
Indian MotoGP fans can now watch races live on the JioCinema and Sports18 channels after broadcaster Viacom18 secured the competition’s exclusive media rights. Events included...
The PFL adds DAZN Bet as official partner ahead of European...
As the MMA promotion continues its global expansion, The Professional Fighters League (PFL) has announced a new partnership with DAZN Bet. It builds on the...
MLB and Booking.com partner to ‘simplify’ the fan travel experience
Major League Baseball (MLB) has announced Booking.com as the official online travel partner of the league for the upcoming 2023 season. Both firms are engaged...
The NHL confirms Veikkaus as official partner
The National Hockey League has announced Finnish gaming firm, Veikkaus, as an official partner.As a result of the expansion, the state-backed gaming monopoly will...
Kickboxing promotion GLORY unites with Wurl to bring content to new...
Kickboxing promotion, GLORY, has joined forces with Wurl, as the organisation elevates the usage of data. In collaboration with the data-driven solutions for CTV distribution...
UEFA Women’s Football signs PlayStation to sponsorship lineup
Sony’s gaming console company PlayStation has become an official partner of UEFA Women’s Football, sponsoring the UEFA Women’s Champions League and UEFA Women’s EURO...