Football Manager continues to incorporate Everton into its global game
Everton FC has renewed a partnership with Football Manager which will continue to be an official partner of the club’s women’s team.First launched in...
Messi enters the world of crypto under Bitget partnership
Lionel Messi has entered into a partnership with cryptocurrency exchange platform, Bitget, which kicks off with a film production a month before the FIFA...
Vancouver Canucks secures TD Bank logo on home kits
TD Bank Group has become the new official home jersey partner of the Vancouver Canucks, in a deal brokered by Canucks Sports & Entertainment.The...
Asian Basketball League launches new series of tournaments with BETER
The National Basketball Federation has announced a partnership with BETER which will see the operator power and distribute Asian Basketball League (ABL) events.Adding a...
NHL ‘refreshes’ its subscription service now powered by Sportradar
The NHL has selected Sportradar to power its direct-to-consumer international OTT subscription service, NHL.TV.A ‘refreshed version’ of the platform, the partnership looks to provide...
F1 shown on ESPN until 2025 with extended Walt Disney deal
Formula One has extended its broadcast partnership with the Walt Disney Company so that races continue to be shown on ESPN Networks in the...
ICC and Sportradar aim to create ‘world’s most intelligent cricket platform’
The International Cricket Council (ICC) has formed an agreement with Sportradar so that live fielding data will be captured using the firm’s cricket data...
Latvian Handball partners TonyBet as the sport undergoes crucial changes
The Latvian Handball Federation (LHF) has announced a partnership with TonyBet which will see the operator support the Latvian men's handball team.The sport is...
PFL and DAZN kick start JV with European-focused media deal
The Professional Fighters League (PFL) has formed a joint venture (JV) with DAZN which will be the first regional league ever from a global...
Sevilla FC boosts Southeast Asia popularity via Khelraja betting deal
Sevilla FC has linked with sports betting, casino and esports betting platform, Khelraja, which becomes the club’s official Asian iGaming partner.The deal aims to...