Bennetts ‘most dedicated title sponsor’ of British Superbike Championship
The British Superbike Championship has extended its title partnership with BikeSocial’s parent company, Bennetts, by a further three years.Heading into its 12th year in...
Visa integrates 5,300 contactless payment terminals at all Qatar World Cup...
During the current FIFA World Cup in Qatar, financial services company Visa has revealed it is integrating 5,300 contactless payment terminals at all venues.Making...
NFL and Genius Sports ‘connect the sports ecosystem’ with Canadian licensing...
The NFL and Genius Sports have created new licensing agreements with three sportsbooks to distribute live video streams of American football matches to fans...
DP World Tour Championship lands five-year Emirates extension
The DP World Tour Championship, Dubai and Emirates have agreed to extend the airline’s position as premium partner of the tour’s season-ending event until...
FIFA secures Betano as the first World Cup betting partner
FIFA has formed a deal with Betano, the sportsbook brand of multinational operator Kaizen Gaming, which becomes the first official betting partner of the...
Adidas replaces Nike as sole kit supplier of Saudi Arabian football
The Saudi Arabian Football Federation (SAFF) has formed a partnership with Adidas, spanning until 2026.The deal sees Adidas become the sole supplier of all...
Rivaldo engages football fans in Asia as Asaa88 ambassador
Rivaldo Vitor Borba Ferreira has been named the first brand ambassador of Asian online gaming firm Asaa88.The former Brazilian professional footballer, regarded as one...
Flutter says World Cup betting levels may surpass 2018 with £300m...
As the 2022 FIFA World Cup gets underway, Flutter Entertainment has confirmed that the Qatar-based competition is set to be its most popular betting...
PointsBet debuts ‘Stoppage Time with Ian Joy’ for the World Cup
A new show for the FIFA World Cup is being debuted by PointsBet, offering insights and previews of every game at the Qatar-based tournament.‘Stoppage...
Henry McLeish boosts Scotland’s fightback against alcohol advertising in sport
Henry McLeish, the Former First Minister of Scotland and ex-professional footballer, is urging the country’s Government to end alcohol advertising in sports.The BBC has...