Bayern Munich to end £63M Qatar Airways sponsorship deal
Bundesliga champions FC Bayern Munich has announced that it will end its sponsorship agreement with Qatar Airways following long-standing backlash from fans. The deal which...
Sunderland AFC agrees new multi-year Nike partnership
Sunderland AFC and sportswear giant Nike have agreed a new multi-year partnership which will see the latter’s famous ‘Swoosh’ logo on the club’s shirts...
BMO becomes official North American partner of FIFA Women’s World Cup
Banking entity BMO has been chosen as an Official North American Supporter of the FIFA Women’s World Cup 2023. As a result of the partnership,...
FIFA signs TAB as first Women’s World Cup betting partner
FIFA has made history by signing New Zealand betting agency TAB as the first-ever Women’s World Cup sponsor from the gambling sector. New Zealand is...
USI partners with Illinois University to strengthen North American sports betting
US Integrity (USI) has partnered with the University of Illinois Division of Intercollegiate Athletics (DIA) as part of a wider effort to ensure a...
AFC Bournemouth and Vitality extend “hugely successful partnership”
Premier League club AFC Bournemouth and medical insurance firm Vitality have agreed to renew their long-standing partnership until the summer of 2026. The duo first...
Report: FA investigating board member over failed Crystal Palace takeover
Rupinder Bains, Board Member at the Football Association (FA), is being investigated by the English football governing body in connection with a failed takeover...
The FA and Google agree new extension for a range of...
England’s Football Association (FA) has agreed to extend its partnership with Google Pixel to provide fans with a range of benefits and opportunities. The partnership...
Boca Juniors selects Betsson as its principle shirt sponsor
Argentinian football side Boca Juniors and online gambling firm Betsson have agreed a sponsorship partnership that will see the latter branded on the club’s...
Genius Sports continues as data partner of the Premier League
Agreeing to extend its data partnership with rights holders for UK football, DataCo, Genius Sports will remain as the official data supplier of the...