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Partners
Time to read: 2 min
Tribus calls time on Liverpool sponsorship amid ESL backlash
April 22, 2021
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Esports
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EA esports division deploys Grass Valley for ‘broadcast quality storytelling’
April 21, 2021
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Sponsorship
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Dafabet expands sponsorship portfolio with addition of Warwickshire Cricket
April 21, 2021
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Social
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Professional Fighters League finalises Twitter alliance
April 21, 2021
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Partners
Time to read: 2 min
Wolfsburg nets Chattanooga FC shirt sponsorship
April 16, 2021
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Partners
Time to read: 3 min
NFL puts pen to paper on landmark trio of sports betting deals
April 16, 2021
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Partners
Time to read: 2 min
Skrill credits Paulo Dybala as new brand ambassador
April 16, 2021
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Partners
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Fans brush over social media comments as Spurs teams with Dulux
April 15, 2021
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Partners
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Genius Sports strikes B.League data and video streaming collaboration
April 15, 2021
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Data
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PVF renews data rights arrangement with Statscore
April 15, 2021
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Partners
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Paris 2024 Olympic organisers entrust cybersecurity responsibilities to Cisco
April 13, 2021
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Partners
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Clubs in Crisis grassroots fund opens for applications
April 12, 2021
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Sponsorship
Time to read: 2 min
Manchester City enlists noon.com for Middle East marketing
April 12, 2021
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Sponsorship
Time to read: 2 min
MansionBet passes the hurdle with Sky Sports Racing deal
April 9, 2021
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Partners
Time to read: 2 min
Everton signs short-term ‘strategic deal’ with MyGames
April 9, 2021
BREAKING
Partners
Time to read: 3 min
Southampton secures 'biggest sponsorship in club's history' with Sportsbet.io renewal
April 8, 2021
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Partners
Time to read: 2 min
Hyperice secures multi-team deal with US Soccer
April 8, 2021
BREAKING
Partners
Time to read: 3 min
LaLiga renews Banco Santander title sponsorship
April 8, 2021
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Partners
Time to read: 2 min
Cazoo moves into horse racing with Epsom Derby sponsorship
April 6, 2021
BREAKING
Partners
Time to read: 3 min
San Jose Earthquakes form ‘game changing’ partnership with PayPal
April 6, 2021
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Partners
Time to read: 2 min
Genius Sports and NFL form fan-focused partnership
April 6, 2021
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Partners
Time to read: 3 min
Anthony Joshua gives back to boxing community with Revolut
April 6, 2021
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Partners
Time to read: 2 min
AC Milan adds BMW to premium partner sponsorship category
April 1, 2021
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Features
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Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
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Manchester City found guilty of almost 115 Premier League financial breaches
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