Women’s Big Bash League keeps Weber Barbecues partnership alight
The Women's Big Bash League (WBBL) has secured Weber Barbecues as its naming rights sponsor for a further season.After initially joining forces with the...
Australian broadcasters reprimanded for sports betting promotions
The Australian Media and Communications Authority (ACMA) has taken regulatory action against two media outlets for broadcasting betting commercials during sporting events.Seven Network and...
Genius Sports forms A-Leagues data deal at ‘critical stage’ of Australian...
The Isuzu UTE A-League Men (ALM) and Liberty A-League Women (ALW) have named Genius Sports the official data partner for their 2022-23 season.The exclusive...
Everest Race Day renamed under ATC’s extended Tabcorp deal
The Australian Turf Club has entered into an extended three-year partnership with Tabcorp (TAB), which will be the new title sponsor of its (ATC)...
PointsBet and 1/ST Technology target wider US horse racing audience
Setting an objective to expand the reach and viewership of US horse racing, 1/ST Technology has entered into an agreement with betting operator PointsBet.Specifically,...
IMG’s Sport 24 secures Cricket World Cup media rights in double...
Sport 24, a sports media travel channel operated by global sports and events management firm IMG, has gained broadcast rights to the Cricket World...
Crypto-sporting engagement continues as OKX links with Winter Olympian
Scotty James, an Australian Olympics-level snowboarder, has become the latest athlete to partner with a crypto firm, signing a deal with OKX.The sportsman -...
Football Australia and Subway reveal three year Socceroos sponsorship
Football Australia has revealed Subway as the new naming rights partner of the country’s National Senior Men’s Football Team - the Socceroos.The three-year deal...
Cadbury continues to ‘inspire future generations of women’ with Matildas
Football Australia has extended its deal with Cadbury - an official partner of the CommBank Matildas - for a further four years.With the initial...
AFL pens historic $4.5bn broadcasting deal with Foxtel and Seven Network
The Australian Football League (AFL) has signed a broadcast deal with Foxtel and Seven West Media, as they both continue to televise the sport...